Hiring a marketing director? Here are eight reasons you shouldn’t.

There are lots of excellent reasons why you might want to hire a marketing director. Chief among them probably that you have others things to get on with and need someone to lead your marekting.

Like so many things in life, there’s more than one way to look at the problem.

I wrote a post on LinkedIn recently outline eight reasons you should consider outsourcing your marketing director role, at least for a while. It can save you money, provide greater objectivity, and lead to the results you need.

Here’s the original post - I’d love to know what you think.

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Lessons on B2B marketing from a forest walk

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Marketing strategy? What marketing strategy?